What is printer locking, and why is it important?

In the world of label printing, it is important to known and understand all about printer locking. Printer locking refers to the practice of certain manufacturers of locking their printers using a variety of technologies so that customers can not purchase supplies manufactured by a third-party. This means higher prices, less distribution and ordering options, and diminished customer choice. The goal of this website is to give customers all of the information up-front, so they can make the best decisions possible when purchasing a label printer.

Locked Printers: Wall of Shame

The wall of shame is reserved for the latest and worst locking label printer on the market! Today's winner is:

duralabel toro website

DuraLabel TORO

Status: Confirmed LOCKED

The DuraLabel TORO is the latest printer from Graphic Products that includes something the customer doesn't need or want: proprietary supply locking. This means a DuraLabel Toro customer:

  • Has a harder time shopping around for supplies
  • Has difficulty getting competitive bids
  • Can only purchase from limited suppliers
  • May have trouble with specialty supplies from another vendor
  • Must search harder for supply deals

Find out more about the DuraLabel TORO, and what you can do about it!

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Avoid locked printers

Contact Us for Labeling Help

Use the form below to contact us online. We are available to help with your labeling questions and needs. If you have already purchased a DuraLabel or Brady printer that is locked, we can usually help you with options and alternatives to save you money on your labeling!


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This site uses trademarks to reference DuraLabel and Brady products. The DuraLabel trademark is used herein to provide information concerning thermal transfer printers and supplies from Graphic Products. All Brady trademarks are used to describe thermal printing equipment and supplies from Brady Corporation.

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